On March 22, 2023, Green+ Group Joint Stock Company opened the Wisconsin American Ginseng Center at 73-75 Tran Trong Cung, Tan Thuan Dong Ward, District 7, City. Ho Chi Minh.
The American Wisconsin Ginseng Center – a smart customer-oriented model, is an interesting story worth experiencing brought by Green+ Group.
Go to the American Wisconsin Ginseng Center, become a ginseng expert
Before learning about American Wisconsin Ginseng, visitors will come to the Mini Museum of famous ginsengs in the world, indigenous ginseng varieties of Vietnam. Each type of ginseng will be explained with identification, origin, comparison of medicinal properties, and differences.
Visitors will visually experience the ginseng world with expert explanations, along with models, specimens, photos, documents, videos…
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| On March 22, 2023, Green+ Group opened the Wisconsin American Ginseng Center at 73-75 Tran Trong Cung, Tan Thuan Dong Ward, District 7, City. Ho Chi Minh |
Green+ solves the belief problem about ginseng
The problem of customers when they want to buy health-related products in general and ginseng in particular, product trust (origin, production process, quality control…) is very important and should be placed in the right place.
American Wisconsin Ginseng is a typical and famous product of Wisconsin, which is expected by the US government, Wisconsin state government, and the American Ginseng Board of Wisconsin (GBW) to consumers. Vietnam follows the official path with a reliable partner.
With the mission “for the quality of life”, as well as concerns about building a reputation in the herbal, functional food, pharmaceutical industry…, Green+ has found a convergence of beliefs in Wisconsin Ginseng products. The birth of the Wisconsin Ginseng Center is the crystallization of the answer to the product trust problem.
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| Mr. Robert Kandunski (Chairman of the Wisconsin State Ginseng Council USA) awarded the 5th Anniversary Medal to Mr. Dang Duc Thanh (Chairman of the Board of Directors of Green+ Group) under the witness of Mrs. Susan Burns – Consulate General of the United States of America. in the city. HCM and its partners. |
“Getting married” and bringing Wisconsin ginseng to Vietnamese customers is a whole story
CEO Dang Duc Thanh, Chairman of the Board of Directors of Green + Group is a senior in ginseng research. From the end of 1976, when he was still a student at the University of Economics in Ho Chi Minh City. In Ho Chi Minh City, through books and newspapers, he learned about different types of ginseng in the world (Korean ginseng, Ngoc Linh ginseng, American ginseng…). He traveled all over the world to find and collect rare varieties of ginseng.
He also made many trips to the United States, as early as a 23-day trip in September 1994 (when the US had not lifted the embargo and obtained a US visa in Thailand), especially when he arrived in Wisconsin, he completely conquered by the American ginseng grown here.
First, the very special cultivation process in the vast soil conditions, unique soil and climate creates the best American ginseng that is “great for human health”.
Next, this product is rigorously tested for quality by the US Department of Agriculture (USDA) and the US Food and Drug Administration (FDA).
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| When he arrived in Wisconsin, CEO Dang Duc Thanh was completely conquered by the American ginseng grown here |
What makes CEO Dang Duc Thanh interested is that the medicinal properties are not inferior compared to other famous ginsengs. Moreover, the selling price is very competitive thanks to the large scale of farm production and the use of modern machinery.
And most especially “coolness”. American Wisconsin ginseng has the same effect as Asian ginseng (Korea ginseng, Korean ginseng, Chinese ginseng, Japanese ginseng). However, due to its coolness, tonicity and laxative effect, American ginseng can be used for people who can not tolerate heat; while Asian ginseng is easy to cause “high fire”, making people who can’t cool down can’t accept it.
“From these different properties, American Wisconsin ginseng can be used for people with “depressive” or “internal heat” high blood pressure with a reasonable dose. Asian ginseng does not like it. suitable for cases of high blood pressure”, CEO Thanh shared information.
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| From 2017 to now, Green+ Joint Stock Company is the only and official partner in Vietnam authorized to use the Product Protection Certification Logo of the Ginseng Council of Wisconsin (GBW). |
The process of promoting and bringing American Wisconsin ginseng step by step to reach Vietnamese customers (organizing a series of events in Ho Chi Minh City, Hanoi, Da Nang, Ben Tre…) is also a passionate process. of Green+, with great companionship and support from GBW, the US Consulate, the US Department of Agriculture.
In December 2022, in order to mark the fruitful cooperation between Green+ and GBW, Ms. Susan Burns, Consul General of the United States in Ho Chi Minh City. Ho Chi Minh City and representatives of the US Department of Agriculture attended the 5th anniversary of cooperation.